Monday, 22 June 2015

Retail Body Shaming




Body shaming is something men and women are exposed to on a daily basis- certain body types are underrepresented in the media or presented as undesirable. Clothing Brands are no exception to the rule; they advertise their clothes on models who are tall and slim, some stores do not carry xxs or xxl sizes and people leave feeling shame towards their body from interactions made during their shopping experience. 

Shopping should be like therapy! It should make you feel good and happy, after getting a cute outfit or finally getting that expensive dress on SALE, but that isn't always the case- sometimes the experience is ruined and you leave feeling bad about yourself by a few simple words or phrases. 

"This is final sale, you tried it on right?" Yes, thank you for letting me know for the tenth time. I did try it on, it fits great..thank you for implying I would need to return it. 

"Is this for you?" Uh-huh..this is for me. Is there a reason you would ask that? Like maybe you think this certain item wouldn't look good on me. 

"Do you need a bigger size" Thank you for loudly pointing out that my usual size no longer fits. 

Though these phrases may not seem like a big deal or sound rude in any way, you never know how someone feels about their body. Someone may be super confident and the comments won't mean anything, but if someone is insecure or unhappy with how they look- these simple interactions can seriously affect how someone sees and feels about themselves. If you work in retail, why not trying these phrases out? 

"Just wanted to remind you that these items will be final sale" "Oh this is super cute!" "Did you need a different size" "Can I help you with anything" 

The intention is never to hurt another's feelings but involuntarily certain actions and comments can have an affect. Being conscious and using positive speech can not only save you from sounding bitchy (sorry!) but you can really make a difference in someone's day.  

xoxo, 

Natalie